Artificial Intelligence book cover

Artificial Intelligence

An Executive Guide to Make AI Work for Your Business

Modern B2B Marketing

A Practitioner’s Guide for Marketing Excellence

Praise for Artificial Intelligence: An Exec Guide to Make AI Work for Your Business

Praise for Modern B2B Marketing: A Practitioner’s Guide for Marketing Excellence

Infused with humor and wisdom gained over decades in marketing enterprise technology, this TinyTechGuide perfectly nails how modern organizations practice B2B marketing. With easy-to-understand models, templates, and practical advice, David and Kalyan break down this well-orchestrated team of marketing specialists to reveal the magic each contributes—individually and, more importantly, collectively—toward the daunting task of successfully taking B2B solutions to market.

Mary Kern, Global B2B Technology Marketing Executive

This TinyTechGuide is tiny only in format. It’s a short read, yet it boasts an incredible amount of knowledge, experience, and, most importantly, common sense. The book, frameworks, and related templates are incredibly useful for marketing leaders, marketing teams, and anyone aspiring to become a better marketer. This is truly a practitioner’s guide for marketing excellence!

Thomas Been, Chief Marketing Officer

TinyTechGuides have quickly built a reputation for delivering highly focused and actionable information in a consumable format. The new Modern B2B Marketing: A Practitioner’s Guide for Marketing Excellence keeps with that tradition. The B2B marketing landscape is evolving quickly and the guide intersects with those changes, providing marketing professionals with a timely and valuable resource.

Shawn Rogers, Marketing Executive, Analytics Thought Leader, and Industry Influencer

This TinyTechGuide is a must-read for B2B leaders seeking practical and effective advice on how to build/execute a world-class marketing function. It goes beyond theory and instead provides a wealth of real- world case studies and examples. By emphasizing the importance of a strong marketing team, streamlined processes, and measurable KPIs, this book equips readers with the tools and knowledge needed to succeed in the competitive world of B2B marketing.

Anand Akela, Marketing Executive, CMO, Top-100 Product Marketing Influencer

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