Regulating Generative AI
How Well Do LLMs Comply with the EU AI Act? As generative artificial intelligence (AI) remains on center stage, there...
Generative AI Ethics
Key Considerations in the Age of Autonomous Content With all the hubbub surrounding generative artificial intelligence (AI), there are an...
GenAIOps: Evolving the MLOps Framework
Generative AI Requires New Deployment & Monitoring Capabilities Way back in 2019, I published a LinkedIn blog titled Why You Need...
AI Entropy: The Vicious Circle of AI-Generated Content
Understanding and Mitigating Model Collapse Introduction Imagine if you could clone yourself to be in multiple places at once, handling...
Business Applications of Generative AI
How to Use Generative AI to Create Business Value Understanding the Power of Generative AI For those who haven’t been...
Digital Marketing in the Age of AI Disruption (Part 3)
In Part 1 of this series, we discussed the parallels between the current hype surrounding artificial intelligence (AI)–especially with ChatGPT and Bard...
Digital Marketing in the Age of AI Disruption (Part 2)
Marketing has always been awash in data and it shouldn’t surprise anyone that AI has been used in digital marketing for quite some time. In fact, a survey by an analyst firm highlighted that 67% of marketers were already using AI in 2022 compared to 33% who were not.[i] For the most part, AI is being used where two conditions exist: 1. The tasks are well defined and repeatable, and 2. The data is relatively self contained
Digital Marketing in the Age of AI Disruption (Part 1)
Back to the 90s with the WWW We’ve all seen the headlines, artificial intelligence (AI) is either a) going to...
Mastering B2B Marketing
The digital economy is now more customer-centric than ever. In business-to-business (B2B) marketing, we have moved from advertising, press releases, inbound sales, and promotions to more customer-centric and experiential marketing. Organizations now need to deeply understand what B2B buying committees want across an ever increasing number of channels.
The Art of The AI KPI
With the current economic uncertainty that surrounds us, Chief Data and Analytics Officers are under increasing pressure to track the business impact of data, analytics, and AI initiatives on business outcomes. In most organizations, that leads to talk of key performance indicators (KPIs).